Tourism in Pakistan

The Land Of Adventure And Nature

From the mighty stretches of the Karakorams in the North to the vast alluvial delta of the Indus River in the South, Pakistan remains a land of high adventure and nature. Trekking, mountaineering, white water rafting, wild boar hunting, mountain and desert jeep safaris, camel and yak safaris, trout fishing and bird watching, are a few activities, which entice the adventure and nature lovers to Pakistan. Read More

News and Happenings

Mr. Malik Babur Javed (Manager-P&P) attended the Meeting with Honourable President of Pakistan Mr. Arif Alvi and COTHM's Delegation at Aiwan-e-Saddar, Islamabad on January 14, 2021.

Virtual Session of UNWTO Commission for South Asia, chaired by His Excellency Dr. Abdullah Mausoom, Minister of Tourism, Maldives attended and delivered presentation on subject "Covid-19 Impact and Recovery in Pakistan" by Mr. Malik Babur Javed (Manager-P&P) on January 14, 2021.

Mr. Malik Babur Javed (Manager-P&P) attended the 31st Meeting of the ECO Regional Planning Council (RPC) regarding Tourism Sector held on January 14, 2021.

91th Meeting of the Board of Directors of Pakistan Tourism Development Corporation (PTDC) chaired by Mr. Sayed Zulfiqar Abbas Bukhari-SAPM on OP & HRD on January 06, 2021.

Meeting with Pakistan Association of Tour Operators (PATO) regarding National Minimum Standards of Tour Operators on December 30, 2020.

Meeting with All Pakistan Restaurants Association (APRA) regarding National Minimum Standards of Restaurants on December 30, 2020.

Meeting with Pakistan Hotels Association (PHA) regarding National Minimum Standards of Hotels on December 29, 2020.

PTDC Participated in the Webinar titled "Promotion of Maritime Tourism in Pakistan" organized by National Institute of Maritime Affairs (NIMA) on December 23, 2020.

PTDC and TAAP held a meeting to discuss "National Minimum Standards on Tourism and Hospitality Industry" related to Travel Agents and Certifications Mechanism on December 21, 2020.

Online Training Session "14th UNWTO Asia Pacific Executive Training Programme on Tourism Policy and Strategy" organized by UNWTO Forum on December 15-17, 2020.

Presented "New Opportunity: Innovation and Digital Transformation" in Pakistan by Malik Babur Javed (Manager-P&P) organized by UNWTO Forum on December 16, 2020.

Webinar attended by Malik Babur Javed (Manager-P&P) titled "Tourism Sector Recovery - 'Building Back Better'" organized by Sustainable Development Policy Institute on December 15, 2020.

1st Meeting of the Governing Bodies Pakistan Tourism Development Endowment Fund held on December 11, 2020.


Tourism is a focused area of the present government. Several initiatives are being undertaken to garner the potential offered by the tourism industry. To develop and enhance coordination with provinces, federal ministries, and private actors, facilitate in the development of policies, strategies, framework, etc, to market and promote tourism potentials nationally and internationally; and capacity building for the provision of quality human resource, the Government has constituted the National Tourism Coordination Board (NTCB). NTCB is mandated to:

As a part of the strategy, the NTCB formulated following thematic working groups to develop strategies and action plans in their assigned specific areas:

Coming Soon

We are working on it, stay tuned.